http://www.maniacsolutions.com/viral-marketing-applications/

Poll: How effective is mobile marketing for you>?
Mobile marketing is the process of using an application to create campaigns based on customer demographics. The sending promotional text messages, viral and competition to the appropriate people.
Mobile Marketing is called to be the next big thing, is more effective than any other type of marketing because it is so personal, that is, if you receive a text message, you is forced to read, if only for curiosity. However, it is only effective (and legal) if you have opted to receive these messages (otherwise it is spam). This system is currently being tested in malls, imagine walking past a store and receiving a text message informing you of a special offer. Marketing there is nothing better than that!
Social Media Marketing Tips – Adding an RSS Feed on Blogger