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The Chrysler Six Flags & Joint Venture
The Auto Channel reported that Chrysler LLC has entered a new joint largest company in the world with the theme of the regional park company, Six Flags, Inc. to provide millions of consumers a personal experience with Chrysler, Jeep (R) and Dodge with the best truck parts . The manufacturer of all-American cars will have a significant presence at 10 Six Flag Theme Parks around the country throughout the summer of 2008 with more parks added in 2009. In addition, Chrysler, Jeep and Dodge, with its splendid parts of the car to turn, as the official vehicles of the Six Flags theme parks as part of membership unprecedented ground.
"We are bringing our Chrysler, Jeep and Dodge vehicles directly to consumers. With approximately 25 million people visit the Six Flags theme parks each year, this is a great opportunity to show our products and strategically engage consumers in a fun and interactive way, "says Deborah Meyer, Chrysler LLC vice president and director of marketing.
These activities include interactive displays of vehicles, which will differ in the park, park special events and raffles, walks and drives, marketing within the park, attracting sponsorship and dealer and employee ticket discounts.
"This agreement combines the ultimate neighborhood park with the car's district. The broad scope of Six Flags and our ability to fully immerse and integrate consumer brands into the park experience is quickly was proving to be the ideal solution for home sellers, "says Mark Shapiro, Six Flags President and CEO.
The Chrysler and Jeep brands will become the main sponsors of five parks, while the Dodge brand will be seen in the five additional parks. The 10 participants from six Flag parks are:
– Six Flags Great Adventure, Jackson, NJ – Chrysler / Jeep
– Six Flags Magic Mountain, Valencia, California – Dodge
– Six Flags Great America Gurnee, Illinois – Chrysler / Jeep
– Six Flags Over Texas, Arlington, Texas – Dodge
– Six Flags Over Georgia, Austell, Georgia – Dodge
– Six Flags Fiesta Texas, San Antonio, Texas – Dodge
– Six Flags New England, Agawam, Mass. – Chrysler / Jeep
– Six Flags America, Largo, Maryland – Chrysler / Jeep
– Six Flags St. Louis, St. Louis, Mo. – Dodge
– Six Flags Kentucky Kingdom, Louisville, Ky. – Chrysler / Jeep
Chrysler models, Jeep or Dodge will be displayed remarkable especially at the park. In addition, Six Flags Media Networks, an integrated media platform around the television, radio, billboards experiential marketing, online and signaling support the association and Chrysler, Jeep and Dodge with a mixture of things especially manufactured and product advertising hand.
About the Author
Anthony Fontanelle is a 35-year-old automotive buff who grew up in the Windy City. He does freelance work for an automotive magazine when he is not busy customizing cars in his shop.
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